radisson red

Radically Different

Radisson RED is “fight[ing] the beige in the hotel industry,” as Richard Flores, vice president branding, Radisson & Radisson Red Hotels at Carlson Rezidor Hotel Group, put it. The new hotel concept, with a focus on local art, music and fashion, has completely reengineered and reimagined the traditional hotel design; it is completely redefining the experience from tangibles like aesthetic to intangibles like interaction between guests and staff.

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