• CWT Meetings & Events Names Minneapolis a Destination on the Rise for 2020

     
    POSTED September 23, 2019
     

Due to its influx of new hotels and venues, hosting of major events like the Super Bowl LII, vibrant music and food scene, and value, Minneapolis has been named a destination on the rise in 2020 by CWT Meetings & Events.

"The brand of the Bold North as a great destination which delivers a great experience – regardless of the weather – truly does aid in selling the Twin Cities," says Beau Ballin, commercial leader, North America, CWT Meetings & Events.

As the 13th largest metropolitan economy in the U.S., Minneapolis boasts more than just a unique cityscape. "The great outdoors, 10,000 lakes and Mall of America continue to be the backdrop for attracting events," Ballin says.

Tourism in Minneapolis continues to grow as the city is consistently ranked a top place to live and work, plus it was named a top outdoor city and ranked the healthiest city in North America by Forbes.

"Those who visit Minneapolis for national events or business meetings show a large propensity to return on personal vacation," Ballin says. "A vibrant city, world-class dining, local and national theatre, a growing list of business and boutique hotels against the backdrop of seasonally-inspired outdoor experiences have proven to be a significant draw. And of course, the Mall of America continues to pull in tourism from around the globe."

Though Minneapolis continues to struggle with being relatively unknown and perceived as having a short season due to its record-breaking cold spells, Ballin says the city's greatest strengths reside in its great air lift, strong service mindset and ability to surprise and delight as a destination.

"The addition of luxury supply and additional boutique hotels round out gaps the Twin Cities has historically had and definitely improves our attractiveness as an event destination," Ballin adds. "The Canopy by Hilton, the Hewing Hotel, The JW Marriott and the June announcement of a Four Seasons opening in 2022 in downtown Minneapolis are cause for excitement in a city previously dominated by 3-star business hotels."

Due to COVID-19, non-essential travel was, or has been, banned for months. Long anticipated trips and in-person gatherings were canceled and people have adjusted to the new normal: staying at home and meeting over Zoom. However, states have been slowly lifting restrictions, and non-essential travel will soon be happening across the country again. However, some may not be as comfortable with the thought of traveling as they were before the pandemic.  

 

Although several cities are opening up again, many offices are still enforcing work from home policies. As they did when Stay at Home first began, plenty of organizations are still offering webinars with insights on how to tackle the new normal. Gaining new knowledge is a great way to use extra time that might have been spent on a commute. 

Here at M+E, we’ll keep the following list updated, as some webinars are live and some are pre-recorded. Please email lauren.pahmeier@tigeroak.com to add more applicable webinars to the list.

 

As the spread of the novel coronavirus continues to put immense pressure on the U.S. health care system and the people who keep it running, the American Hotel and Lodging Association is working to connect hotels with health workers who are struggling to find housing.