expert advice

You Hosted a Great Event—Now What?

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With the fast-paced speed of events, follow-up is often forgotten, or the effort put forth is minimal. As the event host or planner, devoting more time and resources to the follow-up offers many benefits yet to be tapped by the broader event planning community. Professional event planners are experts in logistics, details and the experience, and often solely focused on executing a flawless event. Their engagement ends when the event ends.

Meeting with the Minnesota M+E Editorial Advisory Board

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First row, left to right: Amy Leyden, Christie Altendorf, Lindsey Schneider, Devie Hagen, Jaimie Mattes, CMM

Back row, left to right: Lauren Segelbaum, Jim Leighton, Meghan Gustafson, Connor Myhre, Sean Schuette, CMP, Katie Numedahl, Rosemarie Kelly Ndupuechi, Jessica Miller

Meeting Notes: Key takeaways from the spring 2019 meeting. 

Designing on a Budget

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LET’ S TALK ABOUT BUDGETS

When I first started in the industry as a corporate event planner, budgets were hefty and guest experiences were top-notch until they weren’t once the market crashed. Thankfully it seems as though now organizations are investing budget dollars back into events to boost customer and employee morale.

JEN HANSEN
EVENT SPECIALIST, EVENT LAB

10 Things All Successful Meetings and Events Need

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Any planner knows that reliable Wi-Fi and networking opportunities are necessary, but here are 10 equally crucial elements for executing successful meetings and events.

1. CLEAR OBJECTIVE Attendees need to know what they’ll gain from the event, and speakers need to know what to prepare for. Once you determine the objective, run all decisions regarding the event through that filter: Do the chosen speakers and breakout session topics all contribute to achieving your event’s purpose?

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