These interviews are part of a series that highlights new hires within the industry. Have you recently started a new role or do you know someone who has? Submit your ideas to email@example.com.
Connie Kopecky was recently hired as the sales account executive for Visit Milwaukee in Wisconsin.
1. What are you looking forward to the most in your new role as sales account executive for Visit Milwaukee?
I am looking forward to working with visiting groups and developing relationships with the local hotels, restaurants and attractions, and bringing an awareness to potential visitors regarding why Milwaukee is such a great destination for their next gathering.
2. How do you think past experiences have prepared you for this role?
In my previous role—in addition to planning events—I was involved with sourcing hotels, venues and meeting space for clients. I gained a great deal of knowledge and experience regarding the expectations of planners and suppliers. Once I discovered the services of the DMOs, I was amazed at the value they provided. The DMO staff were extra teammates and allowed me to accomplish so much more in less time. Now, I am in the position to be that extra teammate. Coming from the purchasing side, I know what planners want and need and what advantages the DMO can provide.
3. How did you get into the industry?
I have been in the travel and hospitality industry my entire career from working at Avis Rent A Car while in high school to planning functions and major music festivals and creating consumer events for various clients while at a marketing firm. Destination marketing is the sum of my favorite past experience rolled into one position.
4. What are you hoping to achieve in your new role?
I am hoping to increase awareness and gain exposure for the great city of Milwaukee. There is so much to offer here, and it is always changing and offering more every day. I want people to visit and then come back over and over again.
5. What do you enjoy most about the industry?
Saving our visitors time and money (the DMO services are at no cost to the group) as well as learning about their groups and helping them to create a positive, memorable experience in and around our city. It is very satisfying to have been a part of someone’s successful event.