“Hospitality is in my DNA,” says Darren Ennis, owner of Sheba Productions. The event planner is an Iowa native whose youth as a restaurant rat in his father’s Sioux Falls, South Dakota eateries sparked his interest in creating memorable celebrations for others.

Over almost 20 years in the business, Ennis has lent sophistication, class, and style to the Magic 8 Ball, the US Bank Skyway Open, the New Year’s Eve Crystal Ball, and a fete for Arianna Huffington at Dan Buettner’s home on the Lake of the Isles, among other events.

When Ennis first meets with a client, he delves into the clients’ expectations, ideal demographic and attendance numbers. “It’s a multi-pronged approach,” he says. “I’m all about having a party just to have a party, but many times clients are there to accomplish particular objectives.”

Ennis’ favorite part of event planning is the collaboration. He often seeks out the same team of décor, audio-visual, and rental specialists to manifest his clients’ visions. “We’re able to get creative and think big picture and outside of the box, but on the other side of it, what I perversely love are all of the details,” he says.

Ennis shares a love of details with his new wife and longtime business partner Sheba Fideler, who works as a brand strategist and graphic designer under the Sheba Concept & Design umbrella (Fideler started and runs the graphic design portion of the company). The couple also co-owns The Sample Room, a small-plate restaurant in Northeast Minneapolis.

While Ennis primarily handles the event planning, he will pull in Fideler as a vendor or bounce ideas off her when needed.

When it comes to event time, the soirees unfold successfully one way or another. As Ennis says, “There’s so much time and effort that go into developing a concept and when you finally execute it, you’re so exhausted, but when you step back and feel that all the parts have come together and you’re feeling that vibe and the collaboration, that’s the high for me.”

League City CVB manager Stephanie Polk shares her career journey.

Originally from Kentwood, Louisiana, Stephanie Polk, TDM, CTE, first made her mark on the travel and tourism industry as director of marketing for the Beaumont Convention & Visitors Bureau. There, she helped to elevate the city as a destination for recreation travelers and business groups. Wowed by her accomplishments, in 2020, League City brought her on board to lead its marketing efforts. She shares with us highlights and advice from her experience in the industry. 


For Andrea Mokros, Minneapolis-based public relations executive and independent event consultant, the last decade has been a whirlwind. From serving as special assistant to President Obama and director of strategic planning for then-first lady Michelle Obama, to welcoming newcomers to the Bold North as the vice president of communications and events for the Minnesota Super Bowl Host Committee, Mokros shares the key takeaways that inspire her work today. 


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Hitch & Sip
Hitch & Sip first opened its restored 1970s trailer in May 2018 and has been serving corporate happy hours, trade shows, client appreciation events and more ever since. The cash bar can be set up indoors or outdoors and is entirely customizable.