• Meet Sarah Ober, 2019 Up-and-Coming Special Events Planner

    Minnesota Meetings + Events is proud to introduce our 2019 Hall of Fame, made up of seven top-notch individuals who are positively impacting the meetings and events industry.

     
    POSTED April 29, 2019
     
    1

UP-AND-COMING SPECIAL EVENTS PLANNER
Sarah Ober

Events Coordinator; Children's Cancer Research Fund

"The ability to plan intentionally is critical. I need to plan in a way that sets our supporters up for generous giving, so every aspect of the event needs to contribute to their experience of our mission. From registration to the way their meal is plated, it all needs to be seamless in a way that won’t distract from the programming and storytelling that highlights our mission.”

Memorable career moment: “I was at CCRF’s annual radiothon at the Mall of America. ... After a day of fundraising we gathered in the rotunda to sing ‘Clouds’ by Zach Sobiech. I remember looking up at the 5,000- plus people singing and I get chills. It was such a beautiful moment to see all the people that came together to support our mission. It was a big moment for me in just realizing how important the work is that we do.”

“My secret weapon is my team. Really, it’s trusting my team that allows me to be successful. I’m lucky to work with people who are not only experts in their field, but are passionate about our mission and knowing I can trust them to fulfill their pieces means I can focus on my role. This honor is as much a reflection of their hard work as it is mine.”

On how she unwinds: “I love coming home and curling up with my dog to watch a show like ‘The Office’ or ‘Friends.’ ... I’m also a judge for the Minnesota State High School League Dance Team and I dance on an adult team. … It’s such a good stress reliever and I’ve become close to the people I dance with, so it’s a great way to see friends and a fun way to unwind.”

Any planner knows that reliable Wi-Fi and networking opportunities are necessary, but here are 10 equally crucial elements for executing successful meetings and events.

1. CLEAR OBJECTIVE Attendees need to know what they’ll gain from the event, and speakers need to know what to prepare for. Once you determine the objective, run all decisions regarding the event through that filter: Do the chosen speakers and breakout session topics all contribute to achieving your event’s purpose?

 

INGREDIENTS:
→ 2 oz. London Dry Gin
→ 3/4 oz. raspberry syrup*
→ 3/4 oz. lemon juice
→ egg white
→ Angostura bitters

DIRECTIONS:
Place all ingredients into a shaker. Shake without ice. Add ice and shake hard. Double strain into a coupe glass. Garnish with three drops of Angostura bitters.

* P.S. Steak’s team adds grains of paradise, rose and other botanicals to its syrup.

 

A Legendary Space Reborn as Chef-Curated Steakhouse