• Meet Sarah Ober, 2019 Up-and-Coming Special Events Planner

    Minnesota Meetings + Events is proud to introduce our 2019 Hall of Fame, made up of seven top-notch individuals who are positively impacting the meetings and events industry.

     
    POSTED April 29, 2019
     
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UP-AND-COMING SPECIAL EVENTS PLANNER
Sarah Ober

Events Coordinator; Children's Cancer Research Fund

"The ability to plan intentionally is critical. I need to plan in a way that sets our supporters up for generous giving, so every aspect of the event needs to contribute to their experience of our mission. From registration to the way their meal is plated, it all needs to be seamless in a way that won’t distract from the programming and storytelling that highlights our mission.”

Memorable career moment: “I was at CCRF’s annual radiothon at the Mall of America. ... After a day of fundraising we gathered in the rotunda to sing ‘Clouds’ by Zach Sobiech. I remember looking up at the 5,000- plus people singing and I get chills. It was such a beautiful moment to see all the people that came together to support our mission. It was a big moment for me in just realizing how important the work is that we do.”

“My secret weapon is my team. Really, it’s trusting my team that allows me to be successful. I’m lucky to work with people who are not only experts in their field, but are passionate about our mission and knowing I can trust them to fulfill their pieces means I can focus on my role. This honor is as much a reflection of their hard work as it is mine.”

On how she unwinds: “I love coming home and curling up with my dog to watch a show like ‘The Office’ or ‘Friends.’ ... I’m also a judge for the Minnesota State High School League Dance Team and I dance on an adult team. … It’s such a good stress reliever and I’ve become close to the people I dance with, so it’s a great way to see friends and a fun way to unwind.”

Minnesota has a bounty of venues that are made for sharing on social media.

 

MNM+E’s annual readers’ choice awards brought 295 meeting and event professionals to the Lumber Exchange Event Center on April 24 to honor the 2019 award winners and Hall of Famers. Frank Maciel was the event’s emcee. Mall of America was the premier sponsor, and Discover St. Louis Park was the event’s Uber sponsor, giving attendees a credit to the ride-share app.

 

Meghan Gustafson and Christie Altendorf, co-chairs of ILEA Live 2019, talk about the event’s return to Minneapolis and how they’re working together to pull off an event to remember.