meetings

Understanding Millennials: Innovation is the Key to Engaging Gen Y

Media and marketing professional Sarah Sladek has been researching demographics since 2002, so she has plenty of advice for engaging the perplexing workforce power that is Generation Y (people born between 1982 and 1995). Her book Knowing Y: Engage the Next Generation Now examines the motivations and values of Millennials and provides insight on how to involve them with associations.

Why and When You Need Event Cancellation Insurance

You have secured and signed contracts for the venue, hotel rooms and keynote speakers. But as we learned on Sept. 11, 2001, some things are beyond eventhe best meeting planner’s control. Event cancellation insurance is one of the most overlooked forms of insurance coverage that a meeting professional might shop for.

Get to Know: Brainerd/Baxter

Population: Brainerd: 13,500 (2012); Baxter 7,800 (2012)

Location: You can’t talk about Brainerd without Baxter. Approximately 126 miles north of the Twin Cities, Highway 371 splits—if you go right, you’re in downtown Brainerd and if you stay left on the bypass, you’re in Baxter. “The towns just blend together,” says Richard Polipnick, executive director of Visit Brainerd.

9 Questions You Didn't Think to Ask Your AV Provider

Often, the key to the success of a live corporate event is choosing a great audio-visual partner. If you are looking to bring in an A/V partner, it is imperative to qualify the company since in large part you’re relying on them to make the meeting a success. Here are some of the most important questions to ask before you select an audio-visual provider.

The Lone Star Court Greeter is a Guest Favorite

He’s handsome, friendly and fit. But that’s not the only thing attracting hotel guests to this particular greeter. He’s furry, too.

Jack, an Australian Shepard that lives at Lone Star Court with General Manager Marcus Latner, spends his days greeting guests, supervising group activities, doing walkthroughs of the property and meeting with business associates.

White Peacock Styled Events Brings Smiles to Twin Cities Residents

One day last August, Nicole Liwienski surprised a friend by dropping off a large balloon with tassels attached to it on his doorstep. He had recently completed cancer treatment, and Liwienski wanted to surprise him with something thoughtful. "He was so happy," says Liwienski. "That feeling of giving back and seeing the reaction, I told Jen, ‘let’s start something.’"

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