A unique North Shore team-building experience is now available at Larsmont Cottages in Two Harbors with their Larsmont Center for Strategy and Team Development. “The North Shore really is untapped as a destination for corporate meetings,” says Chuck Paton, general manager of Larsmont Cottages.
“We want to make great cheese right on [Jer-Lindy Farms]—it’s a concept Minnesota has far too little of in our opinion, despite being a big dairy state,” says Alise Sjostrom, co owner, president and head cheesemaker at Redhead Creamery. The cheese plant opened last year and hosted its first meetings in September. Sjostrom wanted to show people how cheese is made firsthand, and building an event space allows her to do just that while also providing a unique option for groups.
At Surly’s new Destination Brewery, which opened in December, you can’t get a pint of beer. “We have really nice tulip glasses—the proper glassware for Surly,” says Dawn Kuehl, event center coordinator. Located in southeast Minneapolis—off the Green Line—Surly’s new digs feature a public Beer Hall on the first level and large event space and full-service restaurant headed by Jorge Guzman from Solera on the second.
THE MOST COMMON QUESTION asked by emerging leaders when they are looking for career advice is: “What should I know that I don’t?” And a common comment from people down the road in their career is: “Back then I didn’t know what I know now.” Here’s the best advice I’ve received that I think still rings true this many years later.
Sugarlands Shine, authentic moonshine that hails from the mountains of east Tennessee, recently found its way to Minnesota and is now available across the state in stores, bars and restaurants. Sugarlands Distilling Company stays true to Tennessee’s rich history; grains are ground in an artisanal stone mill and mixed with Smoky Mountain water and every batch of moonshine is distilled six times.
THE OTHER DAY, I was scrolling through LinkedIn and saw that a friend had posted a banner that read, “The most dangerous phrase in the language is ‘We’ve always done it this way.’ ” I didn’t think much about it at the time, but it stuck with me.
BRACE YOURSELF—this is going to hurt a little. Tough love always does.
Q: I’m planning a trade show. How can I best partner with exhibitors to ensure we’re both successful?
A: First, understand that the person who completed the trade show agreement is not likely the person who will set up the display or staff the booth.
Identify and communicate with key players early to ensure they’re leveraging activation opportunities before, during and after the show. Following is an exhibitor success guide to serve your organization’s needs.