• Staging Concepts: Staging and Social Distancing

     
    POSTED May 20, 2021
     
  • Staging Concepts: Staging and Social Distancing

     
    POSTED May 20, 2021
     
  • Staging Concepts: Staging and Social Distancing

     
    POSTED May 20, 2021
     
  • Staging Concepts: Staging and Social Distancing

     
    POSTED May 20, 2021
     
  • Staging Concepts: Staging and Social Distancing

     
    POSTED May 20, 2021
     

As the number of vaccinations across the country increases, the amount of live events and gatherings will hopefully rise with it. However, that doesn’t mean the way people gather will go back to normal instantly: there may be an adjustment period before bars, theaters, stadiums and churches are all full of people again.

 Spacing, social distancing, and creativity will be vital for planners and venues in the meantime, and tools like staging, seating, and more will be crucial for the execution of these.

“All these spaces will have to think creatively: How do they change to create more space? How do they change to allow different types of events?” says Cindy Albrecht, director of sales and marketing for Staging Concepts. 

The Minneapolis-based company offers a wide variety of products such as portable staging, semi-permanent seating, ramps, platforms, risers, and plenty of adjustable equipment that along with many other purposes can assist with perpetuating social distancing and flexibility for venues. One of their newest products, the Uplift, just needs a cordless drill to raise and lower, providing an easy way to change the configuration of stages with simple installation–just one of the things that may be necessary for live events going forward. 

Staging Concepts has provided solutions for several venues in Minnesota, such as Ecolab and Target Field. At U.S. Bank Stadium, Staging Concepts’ suite dividers create private and socially distanced boxes for visitors. However, installations and product choices differ at each location, as each one has different needs. 

“Really, our custom capabilities are what we pride ourselves on, so we don’t force a solution on the customer. We say, ‘What is it that you want to achieve?’ And then we build around what they need.”
As it has been for the past year, flexibility will continue to be critical as we readjust to the reopening of the world, and Staging Concepts will be there to enable it in Minnesota, across the country and around the globe. 
 

Allison Fraser has been named general manager of the 826-room Hilton Minneapolis, the largest hotel in Minnesota featuring 90,000 square feet of meeting space. Mostly recently, she served as GM of Hilton Toronto Airport, leading the hotel through a multi-million-dollar renovation while also overseeing the hotel’s sister property, Hilton Garden Inn Toronto Airport.

 

Many events have sustainability goals and measures in place, such as locally sourced food, recycling and compost bins, and compostable plates, cups and utensils. However, event planners may overlook event swag. Eagan-based Storm Creek, a supplier of outdoor-inspired apparel, frequently works with corporations and events to create logoed apparel and recently completed a five-year process of transitioning its entire product line to be eco-friendly. 

 

There must be something that links great beer, meetings and events, and publishing. We’ve had a former art director and managing editor go over to the craft beer industry, with the later currently working as marketing and communications director for Indeed Brewing Company with locations in Minneapolis and Milwaukee. Receiving a recent press release about Indeed’s limited release of Giant for a Day Double—available in Minnesota, North Dakota and Wisconsin this March and April—prompted me to check in with my former colleague, Morgan Halaska.