• Super Bowl LII By The Numbers

    More Than 1 Million People Attended Super Bowl Festivities In Twin Cities

     
    POSTED February 9, 2018
     

For 10 days, Minneapolis was home to Super Bowl LII and all the festivities and visitors that came along with it. More than one million people, including Minnesotans and visitors from across the globe, came to celebrate the biggest night in football and contributed to an unmatched energy and activity level in the Twin Cities.

“As hosts, we take great pride in the feedback we’ve heard from the Minnesotans and visitors from across the world that had a great time at our unforgettable Super Bowl festival in the Bold North,” said Maureen Bausch, CEO for the Minnesota Super Bowl Host Committee. “From the electric atmosphere on Nicollet Mall to the fun and festivities at Mall of America, we are thrilled that more than one million people shared in the celebration as we showcased Minnesota on the world’s largest stage.”

The Bold North: The Numbers

$5.5 million: Dollars invested in community organizations across the state during Minnesota Super Bowl Legacy Fund 52 weeks of giving campaign to improve health and wellness for kids

1.4 million: Visitors at Mall of America, the site of NFL Fan Gallery

1,055,000: Attendance at Super Bowl LIVE presented by Verizon during ten-day festival

235,000: Attendance at Super Bowl LIVE on Saturday, February 3

67,612: Attendance at U.S. Bank Stadium for Super Bowl LII

62,434: Likes on Facebook for post mentioning the Bold North

61,000: Record-breaking number of passengers at Minneapolis International Airport on Monday, February 5

35,969: References to Bold North on Twitter

14,073: Instagram posts mentioning the Bold North

5,800: Record number of credentialed media members for Super Bowl LII

1,630: Private jet arrivals at Twin Cities airports during week of Super Bowl

1,420: Total miles that 10,000 Bold North Zipliners collectively traveled

150+: Super Bowl-related parties and events across the Twin Cities

48: Bands/artists performed at Super Bowl LIVE at free and open to the public concerts

25: Different countries represented by the media at Super Bowl LII

1: Snowmobile backflip over Nicollet Mall

0: Waste in Super Bowl LII stadium, becoming first zero waste Super Bowl

When Minneapolis won the bid to host Super Bowl LII back in May 2014, the city and its people got to work. By the time the Eagles defeated the Patriots on Feb. 4, 2018, in front of a crowd of 67,612, more than 150 Super Bowl-related parties and events took place, 1,055,000 people attended the 10-day fan festival and 1.4 million people visited the Mall of America. The next day, Minneapolis-St. Paul International Airport waved good-bye to a record-breaking 61,000 visitors, and the people who worked tirelessly to pull off the event breathed a collective sigh of relief.

 

Crafted by Hi-Lo Diner Bar Director Ryan Barott, this bright, refreshing riff on the French 75 is the perfect summer sipper. A simple yet complex cocktail, the South of France is one of Hi-Lo’s many creations featuring a fresh take on fan favorites.

 

For a fundraiser at Everwood Farmstead Foundation, located in Glenwood City, Wisconsin, Jason Suss of A Proper Pour created two signature drinks, including BeeSqueezin’, that were inspired by the beehives located on the farmstead (and in which he got to use the farm’s honey and cider).